We have chosen the Nautilus Shell because of the symbolic cultural connection to Rainbow Beach. In years gone by from Fraser Island to Noosa and west to the watershed were the Dulingbara, (people of the Nautilus shell). The shell was used by the Dulingbara forebears as an important ceremonial adornment for tribal leaders.
This logo evokes a sense of elegance and sophistication whilst maintaining a natural and handcrafted feel to the brand. The logotype uses a watercolour texture that reflects the coastal landscapes around the Sunshine Coast, which is the main inspiration for the style of House of Joie jewellery. The texture also gives the impression of a unique handcrafted item.
This proposal creates a brand identity that reflects a trustworthy and professional online business. The logo was inspired by the format and graphics of an electrical plan. The bold colours of the logo reflect the typical workwear of electricians.
Artesian Treasures required a brand identity for their online business specialising in millinery. This project was an unpublished work as part of my internship at ems creative.
Myscape Garden Solutions required a complete logo design and rebrand for their growing business on the Sunshine Coast.The result was a unique device and typography that have been shaped from the natural environment while showcasing a strong and prosperous company.
